Andrew Dickerson Creative

The current approach to treating Type 2 Diabetes is leaving nearly half of patients uncontrolled. Prescribing diet and exercise is often an overly optimistic expectation of this patient population. It's time to give patients what they need and help them get to goal sooner rather than later.
Qore combines two medicines with independent mechanisms of action to help more patients achieve their treatment goals.

Bydureon allows patients to control their diabetes longer before having to transition onto insulin. On an A1C scale ranging from healthy to diabetic, we see our patients living their lives well within the range of control.

Bydureon allows patients to control their diabetes longer before having to transition onto insulin. On a A1C scale ranging from healthy to diabetic, we see our patients living their lives well within the range of control.

Bydureon allows patients to control their diabetes longer before having to transition onto insulin. While competitors boast of more sophisticated delivery devices, this campaign aims to remind that it's what's inside the pen that delivers the real results.

Bydureon allows patients to control their diabetes longer before having to transition onto insulin. While competitors boast of more sophisticated delivery devices, this campaign aims to remind that it's what's inside the pen that delivers the real results.

In a perfect world we would always eat the right thing. But we live in a world where the food we know, the food we grew up with, the food we love, isn’t always the best thing for us. Expecting this patient population to get their diabetes under control by improving their diet is asking a lot and leaving too many at risk.

In a perfect world we would always eat the right thing. But we live in a world where the food we know, the food we grew up with, the food we love, isn’t always the best thing for us. Expecting this patient population to get their diabetes under control by improving their diet is asking a lot and leaving too many at risk.

In a perfect world we would always eat the right thing. But we live in a world where the food we know, the food we grew up with, the food we love, isn’t always the best thing for us. Expecting this patient population to get their diabetes under control by improving their diet is asking a lot and leaving too many at risk.

An unbranded disease state ad meant to convey the gradual deterioration of patients with MS. The use of yarn unraveling is symbolic of the loss of functionality as the myelin of the central nervous system becomes more damaged.

If we think of everyone's life as a song, they would all have their own melodies, harmonies, beginnings and endings. When a life is affected by MS, that song changes forever. We see a woman with MS playing her song on a violin with broken strings. She continues to go on but her song will never be what it could have been had those strings not come undone. How long will it be until the other two are gone?

There is room for improvement when treating acute coronary syndrome (ACS). Antiplatelets are highly effective but only up to a point. This campaign was developed to prime our audience to receive messages about adding a low dose of an anticoagulant, Xarelto, on top of the traditional antiplatelet regimen to achieve greater results.

Developed to prime the US launch of a new anticoagulant, Xarelto. Surgeons are primarily concerned with keeping their patients from bleeding out but are increasingly expected to prevent clots that are likely to develop after surgery. This campaign aims to empathize with the surgeon by characterizing this dilemma as a monkey on his back while performing a total knee replacement.

A prelaunch campaign that seeks to inform opioid users of a condition called opioid-induced constipation (OIC) and that it is different from regular constipation.

This concept uses the words and drawings of various patients to express how their OIC makes them feel.

A prelaunch campaign that seeks to inform opioid users of a condition called opioid-induced constipation (OIC) and that it is different from regular constipation.

This concept uses the words and drawings of various patients to express how their OIC makes them feel.

A prelaunch campaign that seeks to inform opioid users of a condition called opioid-induced constipation (OIC) and that it is different from regular constipation.

This concept uses the words and drawings of various patients to express how their OIC makes them feel.

A prelaunch campaign that seeks to inform opioid users of a condition called opioid-induced constipation (OIC) and that it is different from regularl constipation.

This concept uses the words and drawings of various patients to express how their OIC makes them feel.